At the end of her heavily promoted Saturday night town hall with Erika Kirk, CBS News editor-in-chief Bari Weiss promised viewers that there would be “many more conversations like this in the weeks and months ahead” on the network.
“So stay tuned. More town halls, more debates, more talking about the things that matter,” the anti-woke former New York Times op-ed writer declared.
However, based on the soft ratings from the Kirk event, one wonders just how much appetite the network’s leadership will continue to have for Weiss-led television specials.
According to early numbers from Nielsen’s Big Data + Panel measurement, the one-hour CBS News town hall – which aired on Saturday at 8 p.m. ET – drew 1.548 million total viewers and 237,000 in the coveted advertising demographic of viewers aged 25 to 54. Those numbers rose to 1.867 million viewers overall 265,000 in the advertising demo when Nielsen released its final numbers Tuesday afternoon.
Based on Nielsen’s final ratings, the Erika Kirk sitdown declined 11 percent in total viewership compared to the network’s standard programming in that time slot year to date – and was down 41 percent in the key demo.
In what world were people exposed to this “heavy” promotion?
Who gives a shit about some podcast bros widow? What were they thinking? This Zionist stooge is too funny. Boycott CBS.
Heh … the only thing I watch on CBS is Colbert on YouTube with uBO.
I’m sure it was a success for the customers. The viewers are not the customers. The viewers are the product. For the customers, Bari Weiss airing some shit that no one wants to see in order to inject it non-consensually into the discourse is her delivering a perfect product. She’s doing her job. I’m sure it was very popular with the customers.
I did watch it as kind of a train wreck thing. It was so obvious that she was given the questions ahead of time. Every question from the audience was a softball. There was no pushback or extra commentary from Weiss on any response from Kirk. Pointless fluff piece.
