I don’t think Hellblade 2 is the kind of game that’s going to make a ton of money, at least not as much as major franchises on Playstation. It wouldn’t make sense to spend too much budget on marketing.
I feel like they should advertise it beyond that, because it’s one of their most recognizable brands.
With the general drought of first-party titles in the past decade, the flops last year and the studio closures this week, they could really do with some news that they’re still releasing games for the XBOX.
It’s also a title which has the potential to make fans actually buy an XBOX.
But Microsoft never seemed to understand XBOX as more than the sum of its parts, so they probably won’t do it.
I don’t think Hellblade 2 is the kind of game that’s going to make a ton of money, at least not as much as major franchises on Playstation. It wouldn’t make sense to spend too much budget on marketing.
I feel like they should advertise it beyond that, because it’s one of their most recognizable brands.
With the general drought of first-party titles in the past decade, the flops last year and the studio closures this week, they could really do with some news that they’re still releasing games for the XBOX.
It’s also a title which has the potential to make fans actually buy an XBOX.
But Microsoft never seemed to understand XBOX as more than the sum of its parts, so they probably won’t do it.