If they did then surely folks would have had lower normal prices on Epic and we’d hear them talking it up, either then or now, but overwhelmingly they don’t, because publishers don’t actually view uplay, epic, steam, etc. as different beasts.
Its just one more spot to throw their game on and make money. Epic just lets them make a little more off the same sale.
Lower prices can “unlock” more customers/sales
If they did then surely folks would have had lower normal prices on Epic and we’d hear them talking it up, either then or now, but overwhelmingly they don’t, because publishers don’t actually view uplay, epic, steam, etc. as different beasts.
Its just one more spot to throw their game on and make money. Epic just lets them make a little more off the same sale.
It does (allegedly) happen in non-NA regions though. I wonder if there’s something there.