• anyhow2503@lemmy.world
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      14 days ago

      Early access sales ride on goodwill and they are probably expecting to ride that for a long time.

      • Kaldo@fedia.io
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        14 days ago

        Just by using the Subnautica name alone they have more than enough marketing. We’ve had quite a few excellent games from unknown developers with minimal marketing that have absolutely skyrocketed in popularity after launch due to how good they were, so I don’t think subnautica devs should have any problems either if their game ends up being good.