We are focusing on both, afaik. I’m pretty sure the doc/aop/igp qualifications relate to quality as well as geography. It’s not just about the location.
And there’s nothing stopping anyone from making a better cheese, naming it whatever else other than a trademarked name and building a reputation for quality. So I don’t see what the issue is.
We are focusing on both, afaik. I’m pretty sure the doc/aop/igp qualifications relate to quality as well as geography. It’s not just about the location.
And there’s nothing stopping anyone from making a better cheese, naming it whatever else other than a trademarked name and building a reputation for quality. So I don’t see what the issue is.
Edit: happy now?
“Can we stop caring about location and only care about quality?”
“Technically we are, the qualifications relate to quality as well as geography”
?? No, technically we are not.