Today, the @GameStop handle on X / Twitter replies to numerous separate posts with a butterfly emoji 🦋

This was of course noticed in online Reddit communities, notably superstonk and theppshow.

superstonk post

theppshow: post, another, another

On superstonk, this was evidently something that mod team there is a little bit sensitive about.

Mod pinned comment there: “Sometimes a butterfly is just a butterfly. Sometimes it’s a reference to a fairy game. Sometimes it’s used as a placeholder for a company that is, we can all agree, NOT GME. Sometimes the SMRT team tweets something that means more than one thing, depending on who is reading it. We’ve been inundated with this same tweet. Mass-sharing rules apply - there’s no reason to keep spamming it to the sub. But this is a reminder to the community here (and visitors from butterfly lands) that you need to keep the conversation on GME.”

This pinned mod comment came after previous posts were removed. Here is a screenshot taken of a post that was made by I believe the same hey_ross here on Lemmy in which the mod message said: “butterflies have been ruined by a collective of bad apples and now the bunch is spoiled… this is a measure to protect Superstonk from malicious brigaders and wasn’t a measure taken lightly.”

There was also a butterfly themed post was put on superstonk 5 days ago and removed, with a mod comment of: “This “Butterfly” theory is known to be about BBBYQ which at this point should not be discussed outside of how it might in some way effect GME as as of its delisting or some other relevant data point. Any post specifically trying to hype BBBYQ through cryptic emotes is absolutely not to be tolerated and will be considered brigading of this sub from outside of Superstonk.”


It it interesting to see the ever-changing nature of the larger community of investors that are interested in different parts of this story. I wrote this not to offer judgement on either subreddit mentioned here, just to display that the community is ever evolving. superstonk was a bustling place for quite a while. But then, things there changed, for whatever reasons. Regardless of the reasons, and regardless of any suspected intentions, that is all besides the point being made here.

When a large group of hundreds of thousands of curious individuals in one place starts to experience friction and restrictions of their ability to share and discuss certain bits of information that they believe to be worthwhile, then they will inevitably find some other place to go to share that information that they feel to be valuable. Evidently, here we are on Lemmy, (“Lemmy” being a word which is interestingly forbidden in some such places). Everyone wants to be able to pursue the truth, and they will continue to find ways to do so. Sometimes when you face increased resistance to your efforts in searching for the truth, it might be an indicator that you’re heading in the right direction.


Why did GameStop tweet the butterflies?

  • Mojojojo1993@lemmy.world
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    1 year ago

    Sounds incredibly hopeful, do they give any evidence for this ? Or just pure speculation? Why do they think RC would want a dying home shop ? Why do they think he wants baby ?

    He’s struggling enough with GameStop that another struggling business would be hella hard to focus on.

    Interesting take buy I see no evidence for him wanting in. Time will tell

    • jergy@lemmy.whynotdrs.orgOP
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      1 year ago

      is evidence provided? yes. the evidence provided are RC’s actions and RC’s tweets. RC does not necessarily want Bed Bath and Beyond, presumably he just wants the Buy Buy Baby business. one of the primary reasons for this belief is because of what was written in his letter to the Bed Bath and Beyond board of directors.

      is it speculative? also yes.

      but from this viewpoint, BBBY bulls see it as a chess match and I share that view. it is a strategic endeavor and part of the strategy of any war is to deceive and to conceal your strategy so that your opponents don’t know what you’re really up to. this is why this entire thing necessarily is speculative, because we are trying to publicly observing a chess match that is being played while wearing blindfolds. We don’t know all of things that are happening behind the scenes.

      as you said, time will tell.

      • Mojojojo1993@lemmy.world
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        1 year ago

        Are you serious ? That’s not evidence. That can’t be the evidence they use. Tweets ? C’mon.

        Why do you think he wants baby ? From a cryptic tweet ?

        That’s a long shot. But sure. We shall see.

        I will eat my hat

        • jergy@lemmy.whynotdrs.orgOP
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          1 year ago

          seems to me like you didn’t even read what I just wrote or you just ignore the parts you don’t like. tweets are just supplementary to the bigger picture. If you actually care at all, start by reading the letter that RC wrote to BBBY board of directors.