As I understand it, it’s likely because he didn’t pay his server bills to Google. and wasn’t able to migrate enough stuff off in time. Maybe he thought that like the dudes he’s renting buildings from, he could just not pay and they’d wait. The difference of course being that, Google can repurpose those servers within a few days. Those buildings might remain empty for months.
As I understand it, it’s likely because he didn’t pay his server bills to Google. and wasn’t able to migrate enough stuff off in time. Maybe he thought that like the dudes he’s renting buildings from, he could just not pay and they’d wait. The difference of course being that, Google can repurpose those servers within a few days. Those buildings might remain empty for months.
Per the article right under the one you linked, they ended up renewing the contract.
I heard that the new CEO paid the bills and made even larger deal with Google.