Reddit users thevincentasteroid and MMD3_ posted about an auto-playing video ad (with sound) on the home screen. The ad is for Chicken Tender Wraps from Carl’s Jr. When it begins auto-playing, it pushes all the other UI elements out of focus and goes almost full-screen, returning to the home screen after it has played through once.
Yeah and books are never considered cool. So young people rather watch ad filled shows then pick up a book. Also you need to have some energy to read a book, and people are often tired after the 9 to 5 we are forced to do.
You can turn any ebook into an audio book if you can get over the flaws of text to speach programs. Theres even decent sounding voices now. It makes consuming books much easier. Some people say its not reading, to those people i just shrug and never mention it again to them.