At least two brands have said they will suspend advertising on X, the platform formerly known as Twitter, after their ads and those of other companies were run on an account promoting fascism. The issue came less than a week after X CEO Linda Yaccarino publicly affirmed the company’s commitment to brand safety for advertisers.
I’m glad companies are pulling out of X but I’ve never understood this reasoning for removing your ads tbh.
Every single person who sees your ad knows that it has just been served by the website and has nothing to do with the post/content or author.
Like on youtube, why do companies not wanna advertise on a video with cussing? We all know that the language used in the video has nothing to do with the ad playing before.
Some people just don’t want any kind of association with nazis…
It’s more surprising some people don’t understand that
I think you’re overestimating the technical knowledge of a broad portion of the population : D
The iintellect of an average person is horribly low. Critical thinking is almost non-existant.
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Haha, I’m sure glad I’m not one of those average people.
Me too! I know I’m special because my mommy said so!
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Association is unavoidable regardless of logic since it is an emotional response. Much like disliking a certain food you associate with a person that was mean to you. Marketing is a Social Science not a Technical one.
Or avoiding a certain food or drink after becoming violently ill after consuming it 😬
Or like when you eat too much chocolate cake.
Or violently shitting yourself after a dumpster burger that still looked decent?
IDK if you know this but… rarely is it the food, as long as they get it to temp it should be fine (and lets be honest most dumpser burger joints are overcooking their food). Most often its your own hands that are the reason for food poisoning. Think about all the things you touched (your phone?) between the time you washed your hands and the time you touched the food that went into your mouth. Especially with food that you eat with your hands.
It could be the fact that it is a dumpster burger from a dumpster.
I sure it touched stuff that touched phones in there.
Are we still talking about Elon Musk? Eh, probably.
I recommend reading “Thinking, Fast and Slow” by Daniel Kahneman, which also discusses this topic.
It’s a platform that allows and encourages Nazi content. If your ad is getting served next to Nazi content on a website that allows and encourages Nazi content, it stands to reason that you do, in fact, support Nazis because you bought the ad in the first place. Twixxer or whatever tf it’s called has undergone a lot of fast changes and sometimes corporations are slow to react so I can give the benefit of the doubt up to a certain point, but at this point we all know that you’re supporting right wing terrorists by advertising on Twitter.
Why are you assuming that all people know that?
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Maybe they don’t want to seen to have tacit support for a site that hosts Nazi content and doesn’t deal with it?
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Out of interest can you give some examples of what you have gotten removed? Both on Reddit and Lemmy I have seen users post that they are not having success when putting in moderation requests. Either they are faking those screenshots or the moderation is at the very least hit and miss.
nope, they’ve simply blocked you from seeing it.
@TigrisMorte @MicroWave @NotAPenguin @traveler @Prior_Industry
And that, in a nutshell, is the biggest scam of all.
“The platform shows that ad to you because algorithms think you’re interested in seeing”
There’s your answer right there. The platform sees what you’re interested in and serves up this ad. “You seem to be interested in a whole bunch of Nazi shit, here’s an ad for my product” is not a good look for most companies. It’s very simple PR.
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So the companies clearly don’t want to then become associated with nazi-posting, because then it might have the connotation of being Nazi adjacent because they didn’t say anything. That’s basically the definition of tacit support.
How is it so hard to understand that normal people don’t want to associate or even be implied to associate with Nazis or their content? Pulling out of twatter is the only sure fire way of keeping their ads away from the Nazi base that’s made it’s home on twatter with the express approval of its idiot founder.