Twitch Star Signs $100 Million Deal With Rival Platform
www.nytimes.com
The deal signed by Félix Lengyel, known as xQc, matches traditional athletes’ contracts, and is another sign of Twitch’s tense relationship with its top streamers.

After dealing with lots of bad PR from terrible decisions, Twitch now has to deal with one of its biggest streamers moving to another platform, Kick, with a deal larger than those of most athletes

  • Skiptrace
    3·
    1 year ago

    I mean, xQc is only one streamer. So… If there’s other popular streamers who you like who migrate to Kick, then… You might find someone to watch there.

    • towerful@beehaw.org
      10·
      1 year ago

      This is how mixr - or whatever it was called - died out.
      They bought in a couple big streamers expecting the rest to follow.
      But what makes twitch so good are the smaller communities.
      They often play niche games, have their own fantastic history, raiding each other, nice people, nice streamer interactions.

      Some streamers I know have talked about kick. Apparently they are offering a 95% split.
      I know twitch is probably extremely inefficient, but if twitch is struggling with a 50/50 split, how the fuck can kick maintain a 95/5 split? And if you move your entire community to another platform, just for that platform to die?

      YouTube is probably in the best position to rival Twitch.
      But their live stream system and discovery is severely lacking

      • mac@kbin.social
        3·
        1 year ago

        Mixr had exclusive contracts with the streamers they bought. Meaning they could only stream on Mixr.

        Interestingly, Kick is going for a different approach with non-exclusive contracts, allowing XQC to stream on all other platforms as well. It sounds crazy when they’re spending $100 mill, but they’re betting on being able to bring users from other platforms over time, rather than just expecting the audience to all move over at once.

    • FoxBJK@midwest.social
      6·
      1 year ago

      I get what the guy above is saying - first impressions mean a lot and this site wants XQC so badly they’re willing to pay an absolutely obscene amount for a non-exclusive deal.

      I went to the site and aside from X’s stream one of the top categories was “pools & bikinis”. Granted, “Casinos & Gambling” was higher up, but still, tells you a lot about what kind of site this is willing to be.

    • rustyspoon@beehaw.org
      4·
      1 year ago

      So far the only people I know joining Kick are xQc, Train and Adin Ross… if that’s the kind of content they’re trying to curate early on I can say with 100% certainty that its not for me.

      Also doesn’t help that they’re funded by a gambling company