Rivian CEO issues strong statement about people who purchase gas-powered cars: ‘Sort of like building a horse barn in 1910’::“I don’t think I would have believed it.”
Rivian CEO issues strong statement about people who purchase gas-powered cars: ‘Sort of like building a horse barn in 1910’::“I don’t think I would have believed it.”
Average transaction price for a new vehicle in the U.S. is already at $48k. Plenty of electric models are below the average price by now.
The fact is, if you’re considering buying a new car, you’re already on the richer side. So this message is mainly aimed at those richer Americans considering a $73,000 F-150, that they might want to consider a $73,000 Rivian instead.
Even in that instance the Lightning is a better deal.