Instead of saying “not American” “not Chinese”, having a positive message like “EU product” or “Made in the EU” would fair better.
Of course the current levels animosity between Canada and the US is more severe than between the US and the EU at the moment. So this antagonistic kind of advertising might work better over there.
Buy Canadian isn’t always an option. But buying non-American almost always is. And since a huge part of the protest at this time is about putting the US in the penalty box, it’s an acceptable tradeoff.
Honey attracts more bees.
Instead of saying “not American” “not Chinese”, having a positive message like “EU product” or “Made in the EU” would fair better.
Of course the current levels animosity between Canada and the US is more severe than between the US and the EU at the moment. So this antagonistic kind of advertising might work better over there.
Buy Canadian isn’t always an option. But buying non-American almost always is. And since a huge part of the protest at this time is about putting the US in the penalty box, it’s an acceptable tradeoff.
The world is pretty thirsty for vinegar when it comes to the US these days.