• Tollana1234567@lemmy.today
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    11 days ago

    its called rainbow capitalism, a form of virtue signalling to boost sales to a broader group. they probably donate to anti-lgbtq+causes(governments politicans way more)

    • Gassy Jack@lemmy.ca
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      11 days ago

      I’m envisioning a public campaign against these companies that pull out when the support becomes disadvantageous. They should be permanently blacklisted by the community and true supportive companies should be rewarded. Just a thought.

      • Bongo_Stryker@lemmy.ca
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        11 days ago

        Yes, and at the same time I am troubled by a company sponsoring a drag show, or slapping a rainbow sticker on a product and no-one really benefits except the corporation. When we see a queer person, a disabled person, a southeast Asian person used in advertising, that’s usually not representation, its exploitation.

        So.i mean I agree with you but also I think there’s something more fundamental. I don’t have any solution besides revolution.