Exclusive: Manufacturers tell European Commission proposed ban would cause unnecessary confusion

More than a dozen food companies have urged the European Commission not to ban the use of words such as “sausage” and “burger” for non-meat products.

  • SkavarSharraddas@gehirneimer.de
    6·
    3 days ago

    But calling it “almond milk” is waaay smoother than “almond drink” or “almond concoction”

    By having to give it a weird name those products and the sustainability argument behind it get associated with weirdness, and are less appealing to people who might otherwise consider trying them.