• RobotsLeftHand@lemmy.world
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    1 day ago

    Consevative media does a really good job at insulating their base by character assassination on anyone who might change minds. I would argue it’s one of the most effective tactics that conservative media uses. They don’t have to argue the points if they consistently and uniformly just act like the target is an idiot.

    From the outside it looks ridiculous, but from within it’s all part of the information ecosystem that feeds the base their smug dopamine and keeps them coming back. Doing otherwise would require admitting fault or ignorance, which is literally physically painful to anyone raised without it. Thats what cognitive dissonance actually is.