• GreenKnight23@lemmy.world
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    2 months ago

    you realize that many of the preroll ads YT forces on viewers never benefits the content creators, right?

    actually, many content creators have disabled YT ads and instead generate revenue from sponsorships.

    • XIIIesq@lemmy.world
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      2 months ago

      A quick Google says you’re wrong, I’m not an accountant for YouTube so I couldn’t prove otherwise. Presumably if there was zero benefit to creators, they would all turn the adverts off, rather than just some of them.

      I’m aware that they only get a small percentage of the ad revenue but it’s like that in every business unfortunately. When I buy a loaf of bread at the supermarket, I know that only a tiny fraction of a percent the price will go in to the checkout worker’s or farmer’s, or the baker’s paycheck, but I’m not going to boycott supermarkets because of that.

      • GreenKnight23@lemmy.world
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        2 months ago

        there are multiple creators who have complained that they have turned off ads, only to have YT still shove ads in front of, in the middle of, and at the end of their videos. all of which the creator gets zero revenue for since they “rejected the use of ads on their content”.

        but please, tell me from your armchair research how I’m wrong.

        https://www.forbes.com/sites/johnkoetsier/2020/11/18/youtube-will-now-show-ads-on-all-videos-even-if-creators-dont-want-them/

        Others, like Forbes senior contributor Ethan Siegel simply don’t want ads on their videos, leaving them ads-free for people to enjoy. That option will no longer be available in the new YouTube terms of service.

        • XIIIesq@lemmy.world
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          2 months ago

          It was you saying that they were turning the adverts off, now you’re saying they can’t. So to call my research “armchair” is quite ironic.

          The article you shared said that it’s only creators not in the YPP that don’t receive revenue but you either didn’t read it or just decided to omit that information based upon your predetermined conclusion.

    • bluewing@lemm.ee
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      2 months ago

      Yeah, the YTers I follow all are now using internally sourced ads where they get the money. While I will never use or want Hello Fresh or Manscape, I at least know the monies paid for those placements are going directly to the YTer I’m watching.

      The downsides is that you need to be a fairly popular YTer to get such funds. Which is creating a high bar for new creators to start up.