Somebody who has a better theory of YouTube than I do can explain why videos often will start off with a more descriptive title and then change to a more vague clickbait title a few hours into existence.
The clickbaity title gets more engagement. When you see the title and thumbnail change on a video after it’s already been uploaded, it’s usually the creator trying a different tactic as the video, probably, hasn’t gotten a lot of views, yet.
Because YouTube has tied video making to employment, it’s simply not enough to just make a video as the algorithm can bury your future content or not recommend your type of video to people who may be your very audience, to begin with, if it gets the idea that those people aren’t interested in watching that content.
F. D. Signifier has a video where he covers some of these techniques and why they work: https://youtu.be/ue5ULGzvSYE
Somebody who has a better theory of YouTube than I do can explain why videos often will start off with a more descriptive title and then change to a more vague clickbait title a few hours into existence.
The clickbaity title gets more engagement. When you see the title and thumbnail change on a video after it’s already been uploaded, it’s usually the creator trying a different tactic as the video, probably, hasn’t gotten a lot of views, yet.
Because YouTube has tied video making to employment, it’s simply not enough to just make a video as the algorithm can bury your future content or not recommend your type of video to people who may be your very audience, to begin with, if it gets the idea that those people aren’t interested in watching that content.
F. D. Signifier has a video where he covers some of these techniques and why they work: https://youtu.be/ue5ULGzvSYE
Thank you kind stranger