We are literally in the middle of a terminology identification crisis in ethics, with both deontology and utilitarianism being identified as ‘maxim driven ethical frameworks’, with utilitarianism just becoming a subsection of deontology, wherein the ethical maxim focuses on the result, but is still technically a deontological formulation. And these kinds of ideas are being sectioned off from behavioral ethics, which is the study of how humans actually make ethical decisions, which itself posits that ethical frameworks don’t actually exist as a way to make decisions, but instead are a way to justify decisions that have been made. Meaning that we are all, for the most part, just post-hoc deontologists.

And this is just general ethics, not even specifically about the morality of specific actions.