• porter70000@fedia.io
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    2 days ago

    I work in the livesound field, and to my experience, music and music business are separate things. You need business management knowledge to be a band/an artist these days. Or you hire someone for that. The desaster mentioned in the article is a home made problem, this should have been calculated beforehand (probably was) but even if artists don‘t break even there will always be someone saying „but the output and reception you will receive is your capitalism the future“ (marketing). I pity British artists because brexit but business is business. calculate beforehand.

    • Horsey@lemmy.world
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      20 hours ago

      I genuinely believe though that artists should be optimizing for in person revenue and cheap or free music downloads as marketing.