Ford is back promising a new electric pickup for about $30,000. Trouble is, I’ve heard that song from Ford before, and I’m still mad about it. The F-150 Lightning was announced as Ford’s last super affordable EV pickup, only to arrive at a much higher price. The question: Can consumers buy EV pickup trucks at […]
Ford’s promised “$30,000” pickup truck will cost $52,500 if the current math holds.
It kinda already is. Their teaser advertised price was ‘under $20,000’, because they were counting on rebates. Those rebates were cancelled. To my knowledge, they haven’t published actual pricing yet, but those rebates were $7,000. So the actual price is now closer to $27,000.
Make no mistake, I am 100% rooting for Slate. But they’ve got a long road ahead. Keeping their price low is critical to their target audience. But that’s much easier said than done.
Sorry guys, but EVs have a clear history of vaporware and bringing charlatans out of the woodwork. Bollinger, Canoo, Slate, Tesla, Nikola, Aptera, the list goes on and on. One bullshit prototype can get hauled around to media for a decade. The closest was Tesla but they will be gone in 2-3 years from making cars.
It kinda already is. Their teaser advertised price was ‘under $20,000’, because they were counting on rebates. Those rebates were cancelled. To my knowledge, they haven’t published actual pricing yet, but those rebates were $7,000. So the actual price is now closer to $27,000.
Make no mistake, I am 100% rooting for Slate. But they’ve got a long road ahead. Keeping their price low is critical to their target audience. But that’s much easier said than done.
Sorry guys, but EVs have a clear history of vaporware and bringing charlatans out of the woodwork. Bollinger, Canoo, Slate, Tesla, Nikola, Aptera, the list goes on and on. One bullshit prototype can get hauled around to media for a decade. The closest was Tesla but they will be gone in 2-3 years from making cars.