BlackRose@slrpnk.net to Technology@lemmy.worldEnglish · 2年前Mastodon Usage Soaring as Twitter Rebranding Leads to User Exodus: CEO Eugen Rochkoasumetech.comexternal-linkmessage-square293fedilinkarrow-up11.74K
arrow-up11.74Kexternal-linkMastodon Usage Soaring as Twitter Rebranding Leads to User Exodus: CEO Eugen Rochkoasumetech.comBlackRose@slrpnk.net to Technology@lemmy.worldEnglish · 2年前message-square293fedilink
minus-squareWhirlybird@aussie.zonelinkfedilinkEnglisharrow-up1·2年前 Everybody has a breaking point, right? This could have been the breaking point for many people. Something that literally makes no difference, like a name change?
minus-squareHiccup@lemmy.dbzer0.comlinkfedilinkEnglisharrow-up3·2年前There’s a reason McDonald’s isn’t called Kroc’s.
minus-squareWhirlybird@aussie.zonelinkfedilinkEnglisharrow-up1·2年前If McDonald’s changed their name it works make no difference at this stage.
minus-squareFlying Squid@lemmy.worldlinkfedilinkEnglisharrow-up4·2年前I don’t think you understand how important branding is. https://klintmarketing.com/35-rebranding-fails/
minus-squareWhirlybird@aussie.zonelinkfedilinkEnglisharrow-up1·2年前I do, but it’s irrelevant when a company has 500 million users.
minus-squareFlying Squid@lemmy.worldlinkfedilinkEnglisharrow-up3·2年前Those examples I showed you are companies the size of Twitter. It affected sales in a major way. Many of them had to walk it back.
minus-squareagent_flounderlinkfedilinkEnglisharrow-up3·2年前No difference to you. If indeed people left because of that then it made a difference by definition.
Something that literally makes no difference, like a name change?
There’s a reason McDonald’s isn’t called Kroc’s.
If McDonald’s changed their name it works make no difference at this stage.
I don’t think you understand how important branding is.
https://klintmarketing.com/35-rebranding-fails/
I do, but it’s irrelevant when a company has 500 million users.
Those examples I showed you are companies the size of Twitter. It affected sales in a major way. Many of them had to walk it back.
No difference to you. If indeed people left because of that then it made a difference by definition.